Not Just Blond is redefining the modern hair studio experience, moving away from the traditional, high-energy, fast-paced salon model.

In a relaxed and calming 22 m² converted container studio, we offer expert haircutting and colouring services through a dedicated one-to-one approach. More than a studio, we create a space where clients feel valued, respected and heard, where every detail is considered from beginning to end.

Founded by Daniela & Domenico, after years of living and working in London and building meaningful relationships within the fashion, music and hospitality industries, they felt the desire to create something of their own, a space that truly reflected their values, creativity and way of working. The idea was born from a shared obsession with container living and beautifully designed small spaces.

Their vision is rooted in client relationships, care and genuine human connection.

At the end of 2023 they opened their first studio in Unit 29, a converted container in the heart of East London within the industrial creative hub of Containerville.

In March 2026, after two years of building a loyal community around the studio, they expanded the concept with the opening of Not Just Beauty.

Created as a dedicated treatment room, Not Just Beauty introduces a multisensory experience focused on scalp care, relaxation and wellbeing. The space is designed to offer ritual-based treatments such as the Japanese Head Spa, combining water therapy, massage techniques, aromatherapy and carefully selected products.

With Not Just Beauty, the vision of Not Just Blond continues to evolve, transforming the studio into a place where hair, beauty and sensory wellbeing come together through thoughtful design and personalised one-to-one experiences.